This is an unretouched screen shot from an iPhone view of Tateru Nino's Dwell On It blog. The juxtaposition of the post title and the display ad was just too juicy to pass by without comment.Although we dwell on being lied to by others, the most pervasive and debilitating fabrications we fall prey to are the ones we tell ourselves. Especially when it comes to romantic love, virtual or otherwise.
The advertisement lays out the process that leads to the suspension of disbelief that fuels romantic avatar-based relationships:
- Create an avatar
- Define your look
- Interact romantically
- Fall in love
Unfortunately, humans are stuck with a biology that doesn't differentiate between virtual and actual experiences. As I've noted before, once those love chemicals start getting cranked out in your body, it's likely you'll believe the sweet lies they tell you. You'll associate the blissful feeling of the love drugs with the experience of the other person's avatar. Even though you "know better."
Of course, it's possible you'll be lucky enough to fall in love with one of the real life supermodels who are so common in virtual worlds. Or maybe, your passion will survive the cognitive dissonance between the idealized avatar and the all-too-human form of your soul mate. There are certainly a number of virtual relationships that successfully extended to the physical world. But the odds are very, very long.

